Simplified has earned a reputation as a solid all-in-one platform, especially for small teams and solopreneurs juggling content writing, design, and social media in one tab. But in 2025, the market has matured and diversified.
A new wave of AI-powered platforms is here, each offering sharper focus, better automation, and specialized workflows that put Simplified’s “do-it-all” promise to the test.
Maybe you’re a blogger looking for SEO wins, a marketing team producing content at scale, or just someone tired of overpaying for features you don’t use. It’s worth exploring the top Simplified alternatives.
Let’s dive into the best of the bunch, starting with GravityWrite and Scalenut.
1. GravityWrite
When it comes to producing high-quality content quickly, GravityWrite excels in simplicity and focus—two things Simplified often struggles with.
Designed for content marketers, bloggers, and solopreneurs, GravityWrite delivers over 80 pre-built templates covering everything from product descriptions to entire blog articles.
What really sets it apart is the long-form content generator—it doesn’t just generate words, it creates structurally sound, SEO-aware copy that reads naturally and ranks well.
The platform’s UI is clean and intuitive, allowing creators to focus entirely on the content without getting bogged down in clutter.
Multilingual support (30+ languages), built-in grammar and style correction, and a reliable plagiarism checker make this a go-to tool for teams and individuals who want powerful functionality without unnecessary extras.
Unlike Simplified’s scattered dashboard, GravityWrite is hyper-focused: it doesn’t try to be a graphic design tool or a social post scheduler—it just nails writing.
Why GravityWrite Is Better Than Simplified:
- Cleaner UX – No design or social features to distract you.
- Higher content quality – More consistent and usable blog generation.
- Built-in plagiarism & grammar tools – Saves money on extra subscriptions.
- Designed for marketers – Templates tailored for real-world digital marketing needs.
- Multilingual support – 30+ languages, ideal for global teams.
Pricing:
- Free Plan – Up to 2,000 words/month.
- Starter Plan – $19/month for 75,000 words.
- Pro Plan – $79/month for 250,000 words.
2. Scalenut
If you’re tired of creating content that never ranks, Scalenut should be your next stop. While Simplified tries to bundle SEO in with its broader toolbox, Scalenut takes a laser-sharp approach: it’s built from the ground up for SEO-focused content.
With Cruise Mode, the AI guides you through keyword targeting, outline structuring, and NLP keyword optimization—all in one flow.
This makes it incredibly easy to produce blog content that actually ranks, backed by data and real-time SERP insights.
Our Scalenut review mentioned that its built-in SEO Editor does what takes multiple tools to achieve: it audits your content, suggests improvements, and checks for readability, keyword density, and competitive gaps on the fly.
If you’re managing a content team or publishing multiple articles a week, Scalenut gives you an edge by unifying strategy and execution.
While Simplified offers a generic writing engine, those looking for a Scalenut alternative often find it lacks the depth and specialization required for top-tier SEO writing.
While Simplified offers a generic writing engine, Scalenut’s blend of research and content creation tools make it uniquely equipped for high-performing blog strategies.
Why Scalenut Is Better Than Simplified:
- Cruise Mode – Guided blog creation with real-time SEO help.
- Built-in keyword clustering & NLP tools – Serious ranking power.
- SERP-based content research – Better than writing in a vacuum.
- All-in-one SEO writing environment – No switching between apps.
- WordPress integration – Easy publishing pipeline.
Pricing:
- Essential Plan – $49/month for 100,000 AI words + 5 SEO articles.
- Growth Plan – $79/month for unlimited AI words + 30 SEO reports.
- Pro Plan – $149/month with advanced tools + dedicated support.
3. Writesonic
Writesonic is one of the most versatile AI writing platforms on the market today, making it a strong contender for anyone considering an upgrade from Simplified.
The platform caters to multiple use cases—long-form blogging, ad copy, social media content, email marketing, and even AI chatbot creation through its Chatsonic tool.
Writesonic’s blend of AI content creation with built-in SEO and publishing tools sets it apart. Its AI Article Writer 6.0 allows users to go from keyword to full blog post in just a few clicks, with SEO optimization woven throughout.
You can edit inside the native Sonic Editor, use SurferSEO integration for even more refined optimization, or publish directly to WordPress or Medium.
The platform also includes tools for paraphrasing, summarizing, and product description generation.
Unlike Simplified, which includes various non-writing tools, Writesonic invests all its resources into doing content better, and it shows.
Why Writesonic Is Better Than Simplified
- Specialized AI flows for blog writing, e-commerce, and ad copy
- Strong SEO support with SurferSEO integration
- Built-in editor with export to Medium and WordPress
- Regular updates and new AI models (including GPT-4 Turbo access)
- Better scalability for teams and agencies
Pricing
- Free Trial: 10,000 words
- Small Team Plan: $16/month for 200,000 words + GPT-4
- Freelancer Plan: $39/month for 100,000 words
- Enterprise Custom Plans also available for large teams
4. Copy.ai
Copy.ai positions itself as a fast, efficient AI writing solution tailored for marketers, social media teams, and sales content creators.
What makes Copy.ai stand out is its simplicity and rapid-fire output. It’s particularly good at generating short-form content—think social posts, ad copy, and sales emails.
The platform includes pre-built workflows for marketing teams, helping automate recurring tasks like campaign copy, LinkedIn updates, or email sequences.
While Simplified offers similar templates, Copy.ai produces more targeted, conversion-optimized content thanks to its fine-tuned GPT-4 access.
It also recently introduced a powerful content automation feature where you can upload a CSV and generate dozens of pieces in bulk—perfect for e-commerce brands or agencies.
If you’re looking to reduce manual writing and speed up production, Copy.ai offers focused value without distractions.
Why Copy.ai Is Better Than Simplified
- Faster, sharper short-form content generation
- Workflow automation for scaling output (ideal for marketing teams)
- GPT-4 access with bulk content generation from CSVs
- Purpose-built tools for lead gen, email marketing, and ad copy
- Easier to use and less cluttered than Simplified’s dashboard
Pricing
- Free Plan: 2,000 words/month
- Pro Plan: $49/month for unlimited words + GPT-4 access
- Team/Enterprise Plans: Custom pricing with advanced features
5. Canva (with Magic Write)
Canva might surprise you on this list, but with its latest updates to Magic Write, its built-in AI copywriting assistant, it has become a worthy alternative—especially for creators who want writing and design to co-exist.
Magic Write can generate everything from Instagram captions to full blog posts directly inside Canva’s design interface.
Unlike Simplified, where the creative tools and AI writing feel like separate modules, Canva integrates them more cohesively.
You can create a presentation, a social post, or an infographic and generate relevant, on-brand text in seconds without leaving the canvas.
While Magic Write isn’t as robust in long-form blog generation as Writesonic or Scalenut, it’s perfect for quick content workflows, social campaigns, and branded visuals.
For creators, influencers, and social media managers who value both visuals and copy, Canva provides an unmatched hybrid experience.
Why Canva Is Better Than Simplified
- Seamless AI writing + design in one platform
- Magic Write is embedded directly into Canva docs and designs
- Best for branded, visual-first content
- Easier team collaboration and template libraries
- Better for social media creatives than Simplified
Pricing
- Free Plan: Includes basic Magic Write access (25 prompts/month)
- Canva Pro: $14.99/month per user, includes 250+ Magic Write uses/month
- Canva for Teams: $29.99/month for first 5 users, with AI tools and collaboration
6. Jasper
Jasper (formerly Jarvis) is a high-end AI writing assistant built for professional marketers, agencies, and enterprise content teams.
What makes Jasper stand out is its refined brand voice control and powerful content frameworks that go far beyond basic AI generation.
While Simplified offers general-purpose copy templates, Jasper allows users to build full content strategies using workflows that incorporate tone, audience segmentation, and brand consistency across campaigns.
Its Boss Mode unlocks long-form content generation with commands and contextual memory, letting you shape output with more precision than most AI tools.
Jasper also integrates with SurferSEO for on-page optimization, Grammarly for editing, and even includes an AI art generator for creatives.
It’s a robust tool that feels more like a writing partner than just a generator—particularly if you’re working across web, social, email, and ad content at scale.
Why Jasper Is Better Than Simplified
- Boss Mode gives you command-level control over AI output
- Superior for brand voice consistency and long-form content workflows
- Seamless integrations with SEO, grammar, and visual tools
- Team collaboration features with content versioning
- Built for scale—ideal for agencies and large marketing teams
Pricing
- Creator Plan: $39/month (1 user, 1 brand voice)
- Pro Plan: $59/month (3 users, 3 brand voices)
- Business Plan: Custom pricing with brand memory, workflows, and admin controls
7. Frase
Frase focuses on content that ranks, and it does this by bridging the gap between SEO research and AI writing. While Simplified tries to include SEO as a light feature, Frase makes it the core of its offering.
In our Frase review, it highlights how you start with topic research and competitive analysis—it scans the top results for your target keyword and gives you actionable data on what’s ranking and why.
Then, using its AI Writer, you can build content directly in response to those insights, aligning structure, keyword use, and depth with what Google favors.
It’s especially powerful for content briefs and outlines—making it a favorite among content strategists and SEO teams.
For brands serious about content marketing, Frase offers more actionable data and precision than Simplified ever could. If you’re exploring a Frase alternative, be prepared to compromise on the depth and SEO-focused workflow that sets Frase apart.
Why Frase Is Better Than Simplified
- In-depth SERP analysis and topic modeling for smarter content
- Real-time content scoring based on live search competitors
- Great for writing new articles and optimizing old ones
- Fast content brief generation saves strategists hours
- Designed specifically for SEO-first writing teams
Pricing
- Solo Plan: $15/month (1 user, 4 articles/month)
- Basic Plan: $45/month (1 user, 30 articles/month)
- Team Plan: $115/month (3 users, unlimited articles)
8. ContentBot
ContentBot is a more experimental and flexible AI tool, ideal for creators who want more than just templated output.
While Simplified sticks to pre-set formats and predictable use cases, ContentBot is designed for creativity and deep customization.
It includes long-form content tools, idea generators, startup landing page copywriters, AI flows (similar to automation paths), and even a drag-and-drop blog post builder.
What sets ContentBot apart is its automation features—you can set up AI to generate blog posts or product descriptions on a schedule, pulling from RSS feeds or API integrations.
This makes it an excellent tool for SaaS companies, affiliate marketers, or publishers managing large content pipelines. It’s not as polished as something like Jasper, but it gives you more power to automate and experiment.
Why ContentBot Is Better Than Simplified
- Highly customizable content workflows and automations
- Great for SaaS, affiliate, and blog teams needing recurring output
- Includes idea generators and email sequence builders
- Long-form generation with blog post builder UI
- More freedom to create outside the box
Pricing
- Starter Plan: $9/month (50,000 words/month)
- Premium Plan: $29/month (150,000 words/month + automation features)
- Premium+ Plan: $49/month (400,000+ words/month + AI Flows & API access)
Which Simplified Alternative Is Right for You?
With so many strong contenders in the AI writing space, the best choice really depends on your specific needs. While Simplified tries to do everything at once, these alternatives offer focused, high-performance solutions that often outclass it in their respective niches. Here’s how to decide:
a) For SEO-Focused Bloggers
Go with Scalenut or Frase. Both platforms are built around search performance, giving you competitive analysis, NLP keyword integration, and guided blog creation. Scalenut is more beginner-friendly with Cruise Mode, while Frase gives seasoned strategists more granular control.
b) For Content Agencies and Teams
Jasper is ideal if you need scale, brand voice control, and cross-platform content generation. Its Boss Mode and enterprise features make it a natural upgrade from Simplified’s disjointed workflows.
c) For Fast, Versatile Copywriting
Writesonic and Copy.ai shine here. Writesonic handles long-form blogs and SEO well, while Copy.ai is perfect for fast, punchy social media and email content. Both are far more efficient for real-world marketing than Simplified’s generic templates.
d) For Visual + Content Hybrid Creation
Canva (Magic Write) is the best pick if you want design and copy in one place. Perfect for social media managers, influencers, and brand builders working across platforms.
e) For Creative Automation and Flexibility
ContentBot is best if you’re looking for scheduled content generation, AI flows, or unique outputs that go beyond typical blog posts. Ideal for affiliate marketers, SaaS, and innovators.
f) For Simplicity and Affordability
GravityWrite is clean, lightweight, and efficient. It’s ideal for solo creators and small businesses who want quality long-form writing without the noise or cost of bigger platforms.
Final Thoughts
Simplified might promise an “all-in-one” solution, but in 2025, creators are demanding more than vague versatility—they want precision, performance, and platforms that truly understand their workflows.
Whether you’re aiming to rank on Google, run high-converting campaigns, or just streamline your content calendar, there’s a better tool out there built exactly for your needs.
The real takeaway? Don’t settle for a jack-of-all-trades that does everything halfway.
From Jasper’s enterprise-ready power to Frase’s SEO intelligence, or Canva’s seamless visual-copy integration, these alternatives give you focused tools with real impact.
Take the time to test them, understand your priorities, and build a stack that works with you, not around you.
